Sisu Lane Store Rebrand

Rebrand for Sisu Lane, a consciously curated online lifestyle store based from Melbourne.

Sisu Lane was born when breast cancer survivor and mother of 2, Nicole, wanted to create a store that would not only brighten and enlighten the homes and lives of their buyers, but also empower, encourage and inspire women to be themselves and come together and unite to share their experiences, challenges, and stories.

The journey to this rebrand was incredible, starting out solely as social media strategy but then evolved to include a rebrand, packaging, stationery and charity calendar, created to raise money and awareness for breast cancer warriors like Nicole.